Addis Ababa
Saris, Adey Abeba
PHONE
/January 2022
Our client Al Ajaweed General Trading hired us to design a brand. The scope was creation of a comprehensive brand identity. Our objective was to develop a distinctive and memorable brand identity for Al Ajaweed that communicates its values, vision, and professionalism.
Date:
Project:
Customer:
Link:
January 2022
Branding
Al Ajaweed
-
Al Ajaweed Trading Company specializes in importing and exporting a wide range of products, serving diverse industries. The brand identity design process involved extensive research into Al Ajaweed's target market, competitors, and industry trends. The logo design was inspired by the company's commitment to excellence, featuring a bold and elegant symbol that represents growth, prosperity, and reliability. The color palette and typography were carefully chosen to convey Al Ajaweed's professionalism, trustworthiness, and global outlook.



A strong and memorable brand identity that distinguishes Al Ajaweed from its competitors.
Increased brand recognition and trust among clients and stakeholders.
Consistent brand messaging and visual identity across all communication channels.
Positive feedback from the client and stakeholders, affirming the effectiveness of the brand identity in representing Al Ajaweed's values and positioning in the market.